EA purchase PlayDemic, creators of Golf Clash, and expands its strategy to approach the mobile market

Among the growing number of videogame players, there is a great sector dedicated exclusively to the mobile. Users who, beyond interested in the new generation consoles or the latest bumps, prefer to use playing with their smartphone during their free time. EA has realized the importance of mobiles in the videogame market, and that is why, after several talks with Warner Media, has purchased PlayDemic , creators of titles like Golf Clash .

3 NEW CLASH Games Announcement!

With PlayDemic, EA expands its mobile service portfolio After demonstrating its worth in the mobile sector with a game that has more than 80 million downloads globally, EA has acquired the developer by 1.4 billion dollars , as already agreed with Warner Media. In this way, PlayDemic is integrated into the EA portfolio along with more than 18 mobile services , which encompass genres such as sport, casual game and life-style titles. From the perspective of EA, its CEO, Andew Wilson, affirms that with PlayDemic now part of Electronic Arts we are excited to offer even more surprising and innovative mobile video games around the world.

This news is also celebrated by PlayDemic, whose director encourages the CLASH Golf community with the possibilities of collaboration with EA : I am proud to bring the incredible talent that exists in PlayDemic to the EA business, For both they continue to take advantage of the incredible success of Golf Clash and create new games, which we believe that they can be even more successful to entertain and attract the public worldwide.

In this way, the acquisition of PLAYDEMIC by EA expands a little more the Skyline of the FIFA developer for Make mobile a great playing field . At the moment, No future projects have been confirmed that arise from this collaboration, but it is clear that EA aims to squeeze the smartphones market to satisfy that public further from the powerful news of the world game. Something that is achieved with all kinds of proposals, both that will offer EA in the coming years as with the classical card initiatives as Pokémon TCG Live , which will soon reach mobiles.

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